Your Clients Already Want PR. Here Is How to Deliver It Without Building a Team.
At some point, almost every digital marketing agency hears the same request. A client — someone you already do SEO for, or social media, or content &mdas
Notes from the agency.
PR tips, media trends and content guides, written by our team for brands that want to grow with intention.
Why a Feature on the Right Niche Publication Beats a Mention in a National One
Every brand wants the big feature. Economic Times. Forbes India. Business Standard. The kind of coverage you can screenshot and put in a pitch deck. And there…
How Indian Brands Are Getting Their Story Into International Newsrooms
Few years back, getting an Indian brand into international media meant one of two things. Either you hired a global PR agency with offices in London and New…
Why English-Only PR Is Leaving Half of India's Audience Behind
Most brands planning a press release in India ask the same question. Which national portals should we target? Economic Times. Business Standard. Mint. Maybe a…
What Is Branded Content Publishing in PR — And Why Brands Use It to Stay Visible Between Announcements
Most brands understand two types of PR content. A press release — when there is news worth announcing. A product launch. A funding round. A major…
How Kanil PRwire Gives You Access to 1,000+ Publications Without the Chaos
Here is a scenario most brands have been through. You decide you want media coverage. You want your press release on national portals. You want guest posts on…
How to Build an "As Seen In" Section — And Actually Mean It
You have seen it on almost every brand website. A row of publication logos sitting just below the hero section. Forbes. TechCrunch. Business Insider. The…
The Real Reason Brands Do Guest Posting — And It Is Not What Most People Think
Ask a marketer why they do guest posting and the answer is almost always the same. Backlinks. And they are not wrong — guest posting does produce…
How to Distribute a Press Release — And Actually Verify It Was Published
Most guides on press release distribution focus on the writing. Format your headline this way. Structure your paragraphs like this. Include a quote. Add your…
One Viral Moment Will Not Build Your Brand. This Will.
Every founder has had the thought at some point. If we could just get that one big feature. One story in a major publication. One moment that puts us on the…